top of page
paris-7.JPG

Miss America

Marketing Plan

I will use my platform to uplift and educate youth across America. My goal is to reach over 250,000 students through school visits, wellness education, cheer clinics, and statewide community partnerships. I aim to inspire a culture of health, leadership, and confidence through everything I do.

VISIBILITY
Media Appearances

MISS AMERICA GOALS

As Miss America, I aim to use every media opportunity, whether on national television, in print, or through digital platforms, to showcase the incredible impact of this organization. By expanding my presence to over 50 outlets, I will highlight how Miss America titleholders inspire service, promote scholarship, and create meaningful change in communities across the country.

Impact Stats

Featured in 12+ news interviews and magazines

Covered by 15+ media outlets including TV, print, and online platforms

Appeared in regional and statewide newspapers reaching thousands of readers

BRAND PARTNERSHIPS Collaborating With Purpose

MISS AMERICA GOALS

I plan to partner with national brands whose missions align with Miss America’s values of service, scholarship, success, and style. These collaborations will fund community projects, expand Miss America’s visibility in wellness and literacy initiatives, and showcase the influence and reach of this title. By strategically aligning with like minded companies, I will demonstrate the lasting value of partnering with the Miss America Organization.

Impact Stats

Secured 20+ brand partnerships as a University of Florida student athlete.

Collaborated with brands including Hollister, Kendra Scott, and Covergirl.

Used a Kodiak partnership to donate 300+ food products to a college food pantry.

Partnered with preventative health organizations such as Function Health.

Impact Stats

SERVICE

Driving Community Impact

MISS AMERICA GOALS

Through my statewide initiative, C.R.O.W.N. of Health, I will use the Miss America platform to expand youth leadership, literacy, and wellness programming to Boys and Girls Clubs across Florida and beyond. My goal is to host statewide wellness events under the Miss America banner, reach more than 5,000 students, and partner with national organizations to demonstrate how service remains at the heart of this organization’s mission.

Impact Stats

Wrote a children’s book whose proceeds funded 10,000 meals through Feeding Florida.

Received a mayoral proclamation and city council resolution for service

Partnered with the Boys and Girls Club to donate over 300 books

Partnered with VyStar to donate $2,500 to my hometown Boys and Girls Club

"Paris has been a "go-to" athlete when it comes to NIL deals for Postgame. When it comes to finding the right athlete to help represent a brand in a positive matter we know that we can count on Paris. Postgame has grown to love working with Paris for multiple NIL campaigns due to her willingness to put forth the extra effort to make her content perfect."

- Postgame NIL Agency

Signature Appearances

Dedication. Expertise. Passion.

att.nMshoJjtfWt_9EMYXBInlsPR0KCac3wIivWbaN1zQgg.JPG

CROWN of Health School Tour

A nationwide initiative reaching over 250,000+ K–12 students through wellness workbooks, classroom lessons, and QR-coded pledge cards. This campaign empowers students to adopt healthy habits and take ownership of their overall well-being.

IMG_1779.JPG

College Outreach

Visit 50 colleges and universities to promote the Miss America Opportunity, engage young women in leadership, and recruit the next generation of titleholders.

4456390F-A1D7-4EDB-9B16-2C6EC9FC89FB_1_105_c.jpeg

Book & Meal Drive

Distribute 5,000+ copies of The Not-So-Perfect Garden Project to promote nutrition and health equity. Every book sold funds 20 meals, totaling over 100,000 meals donated through Feeding America.

IMG_3918.jpeg

Cheerleading Appearances

Attend premier cheerleading events across Florida, including UCA All-Star, High School, College Nationals, Summit, Worlds, and State at ESPN Wide World of Sports and the University of Florida. These appearances spotlight Miss Florida and inspire future titleholders.

IMG_0239.JPG

Sponsored Cheerleading Event

Host a free, one-day cheer clinic led by college athletes to encourage leadership, confidence, and community among young participants. This event introduces Miss America values while promoting physical activity and wellness.

IMG_7538.jpg

Hospital Visits

Make meaningful appearances at top hospitals across the country—community pillars in health and healing. These visits offer moments of encouragement for patients and support for staff while highlighting the hospital’s role in promoting public service, wellness, and equity. As Miss America, I’ll use these visits to inspire hope and amplify community impact.

Media & Digital Strategy

YouTube

Instagram & TikTok

Podcast

Website Hub

(1K+ subscribers): Vlogs, book readings, interviews, and Miss Florida journey content

(25k+ followers): Partner features, campaign highlights, wellness series

Guest on shows to discuss youth advocacy, health equity, and the Crown of Health.

Free resources, pledge tools, school kits, and weekly Wellness Wednesday blogs.

  • Instagram
  • TikTok
  • YouTube
  • LinkedIn
  • Facebook

#PARISRICHARDSON

Previous
Partnerships

Paris Richardson

  • Instagram
  • TikTok
  • YouTube
  • LinkedIn
  • Facebook

Ask me anything

bottom of page